Projects
Marketing2025

Marketing and CMS Integration for Leon Jägg Music Lessons

We integrated a modern CMS and marketing tools into Leon Jägg's website to enhance user engagement and streamline content management.

Marketing and CMS Integration for Leon Jägg Music Lessons
  • Client

    Leon Jägg

  • Year

    2025

  • Category

    Marketing

The Challenge

Sell music lessons without looking like a course portal

Most parents found Leon through referrals, but online inquiries fizzled out: unclear packages, no social proof, and no structured booking flow. The goal was to build trust instantly, lead trial lessons clearly, and present Leon as a relatable professional.

Technologies

Next.js
Payload CMS
Shadcn/UI
Tailwind CSS
Framer Motion
TypeScript
MongoDB
Coolify
Docker
Leon Jägg
Leon Jägg
Leon Jägg

Our Approach

Clear story, guided flow, social proof — all in one run

We shaped the journey from “interested” to “trial lesson booked” in three steps: understand, trust, commit. Each section is animated yet lightweight so the story stays fluid.

Offers at a glance

Courses filtered by level, instrument, and location. Each card shows duration, price, and the next available slot.

Automated booking

Forms push leads straight into the CRM, trigger confirmations and reminders — fewer back-and-forths, more time teaching.

Visual trust anchor

High-quality photos of Leon, the rooms, and daily lessons create closeness and reduce drop-offs.

What we solved

  • Clear packages (1:1, group, online) with instantly visible pricing.
  • Automated confirmations and reminders prevent no-shows.
  • Profile and testimonials right next to the booking CTA for trust.
  • Local SEO elements and structured data for more visibility.

Results at a glance

Noticeably more bookings & trust

The key metrics we improved for Leon — animated like in the storytelling template.

0%
More trial lessons in 6 weeks
2.5x
Faster booking flow
0%
Parent satisfaction in feedback
"
The page shows my full offering, shares practical tips for violin and piano, and lifts a lot of admin off my plate. That leaves more time for rehearsals, teaching, and new ideas with my students.
Leon Jägg
Leon Jägg
Music teacher (piano & violin)

Let’s create your success story

We craft digital experiences that build trust, capture leads, and delight.

Contact Us